Operations Management (OM) Assignment: Celebrity Cruises Case Study Analysis on Service Design, Competitive Strategy, Risk & Location Decisions

Assignment Questions

1. Product or Service DesignCritically analyze how the organization in the case study ensures that its product or service design aligns with evolving customer preferences while maintaining cost efficiency. Provide TWO key factors that contribute to this balance. (430 words).
2. Strategies for Competitive AdvantageCritically evaluate how the organization in the case study sustains its competitive advantage in the market. Analyze these strategies using Porter’s generic competitive strategies framework; cost leadership, differentiation, and response. (430 words).
3. Project ManagementCritically examine how the organization in the case study effectively manages project risks to ensure timely delivery and quality outcomes. Provide TWO key risk management practices that support their project success. (430 words).
4. Location DecisionBased on the case study, critically analyse factors that influenced the Celebrity Cruise’s location decision? Assess ONE impact of this decision on cost, logistics, and customer satisfaction. (430 words).
5. ConclusionConclude the overall report with significant analysis that you have provided for each topics or questions given. (280 words)

Answer

Request Answer of this Assignment