A local Malaysian business set up with a capital requirement of not less than RM50,000 and supported by not less: Innovation Marketing Essay, APU, Malaysia

University Asia Pacific University (APU)
Subject Innovation Marketing
  1. A local Malaysian business set up with a capital requirement of not less than RM50,000 and supported by not less than 5 employees.
  2. The business will operate under the local Malaysia business environment complying with Malaysian business regulations.

    Emphasize elaboration must be on the following issues:

A) Business Profile
B) Industry And Competitor Analysis SWOT Analysis
C) Product/Services Innovation Potential
D) Competitive Unique Selling Point
E) Marketing Budget Analysis
F) Critical Success Factors or Recommendations

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