MKT410: Provide a poor introduction most of the key elements are not highlighted Provide a moderate introduction: Introduction to Marketing Assignment, UiTM, Malaysia

University Taylor's University (TU)Universiti Teknologi MARA (UiTM)
Subject MKT410: Introduction to Marketing
  • Introduction 
  1. Provide a poor introduction, most of the key elements are not highlighted
  2. Provide a moderate introduction, a few key elements are highlighted
  3. Provide a satisfactory introduction, and fairly highlight key elements
  4. Provide a good introduction, Good in highlighting key elements
  5. Provide an excellent introduction, Key elements are excellently highlighted
  • Product
  1. Poor description of the products or services offered by the company
  2. Moderate description of the products or services offered by the company
  3. A satisfactory description of the products or services offered by the company
  4. A good description of the products or services offered by the company
  5. Excellent description of the products or services offered by the company
  • Discussion on Marketing Management Orientation
  1. Provide a poor discussion on the marketing management philosophies practised by the company
  2. Provide a moderate discussion on the marketing management philosophies practised by the company
  3. Provide a satisfactory discussion on the marketing management philosophies
    practised by the company
  4. Provide a good discussion on the marketing management philosophies practised by the company
  5. Provide an excellent discussion on the marketing management philosophies
    practised by the company

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