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An understanding of international business is essential for students in today’s interdependent global world. This course will provide students with the knowledge, skills, and abilities to understand the global economic, political, cultural and social environment within which firms operate. It will examine the strategies and structures of international business and assess the special roles of an international business’s various functions. It will also prepare students to formulate and execute strategies, plans, and tactics to succeed in international business ventures.
On successful completion of this module, you will be able to:
| CLO1 | Evaluate the structures, institutions, processes and management of business. (C4,PLO1) |
| CLO2 | Illustrate the responsibility towards the community and the environment. (C4,PLO3) |
| CLO3 | Develop students’ literacy, numeracy and problem-solving skills through online discussion. (C6,PLO4) |
| CLO4 | Prepare students to make informed business decisions and importance of effective leadership for the success of the organization. (C6,A4,PLO5) |
| Module Title | INTERNATIONAL BUSINESS | |||||||||
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| Module Code | MGT 501 | |||||||||
| Module Tutor | Mr Maven Foo | |||||||||
| School | Faculty of Business & Management | |||||||||
| Credit hours | 3 | |||||||||
| Level of Study | MQFL7 | |||||||||
| Brief Description | An understanding of international business is essential for students in today’s interdependent global world. This course will provide students with the knowledge, skills, and abilities to understand the global economic, political, cultural and social environment within which firms operate. It will examine the strategies and structures of international business and assess the special roles of an international business’s various functions. It will also prepare students to formulate and execute strategies, plans, and tactics to succeed in international business ventures. | |||||||||
| Indicative Syllabus |
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| Learning and Teaching Activities | Online Discussion | |||||||||
| Assessment details | Continuous assessments: (100%) – Assignment 1 (20%) – Assignment 2 (20%) – Presentation (20%) – Article Writing (40%) |
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| Main References | Primary references supporting the course a. Hill, C. W. L. (2022). International Business (13th ed.). McGraw-Hill US Higher EducationAdditional references supporting the course Cavusgil, S.T., Knight, G. & Riesenberger, J.R. (2024) International Business: The New Realities, Global Edition, 6th ed., Pearson |
You are required to submit two individual assignments based on the two questions and also a written article as outlined below: –
Using concepts from the course, analyse how the political, economic, legal, and cultural environments influence the international operations of a multinational enterprise (MNE) of your choice.
Guidelines for Students
Word Limit: 2,000–2,500 words
Critically evaluate the global strategy of a multinational corporation in achieving competitive advantage in international markets. Based on your evaluation, propose strategic recommendations for improving its global performance.
Guidelines for Students:
Word Limit: 2,500–3,000 words
You are advised to collect secondary data from website, magazine, books, articles and all other possible sources. You need to give relevant information concisely and accurately and state the source of data.
Course: International Business (MBA)
Prescribed Text: Charles W. L. Hill, International Business
Assessment Type: Individual Written Article
Word Limit: 2,500–3,000 words
This written assessment requires students to demonstrate progressive cognitive learning—from conceptual understanding to critical evaluation and strategic creation—by applying international business theories discussed by Charles W. L. Hill. The article must reflect academic rigor, practical relevance, and independent critical thinking.
Students are required to write an analytical academic article titled:
“International Business Strategy in a Globalized Economy”
Demonstrates conceptual clarity and comprehension of core ideas.
Accurate explanation of foundational theories and terminology.
Rubric for Master of Business Administration Assignment
| Component | Inadequate (1) | Marginal (2) | Satisfactory (3) | Excellent (4) | Assessment and Comment |
|---|---|---|---|---|---|
| Understanding of fundamental knowledge in the field | Does not apply fundamental concepts to topics in subject area. | Fairly applies fundamental concepts to topics in subject area. | Frequently applies fundamental and some advanced concepts to topics in subject area. | Consistently applies fundamental and advanced concepts to topics in subject area. | |
| Identification of problems | Problems identified are too superficial | Problems identified are lacks a clearly to provide a rational information | Sufficient uses of prior information with a substantial literature review | Sufficient uses of prior information with extensive literature review that represents well the state of knowledge in the field and very clear connections between literature review and research problems | |
| Ideas developing, ideas selection and ideas generation | Ideas use peripheral existing frameworks. Does not use idea generating techniques to develop new ideas | Ideas are largely rehashed with little or no modification and apply within existing frameworks. Use slightly little idea generating techniques to develop new ideas |
Ideas are appropriately modified and developed evaluated and able to develop adequate original ideas generating techniques to evaluate several ideas. Ideas are thoroughly evaluate with adequate boundaries of viewpoints. |
Ideas are insightful and innovative and evaluated, and fully-utilizes original idea generating techniques to develop various original ideas. Deeply evaluates the ideas and elaborate initiative in various perspectives. |
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| Critical analysis and interpretation | Ideas are not analysed and evaluated in an inadequate manner. Does not identify key performance benchmark on analysing project’s key components. Not contributes to the project and failed to meet responsibility. |
Ideas are analysed and evaluated in a limited manner. identification on key performance benchmark on analysing project’s key components and states inference to interpret information derived from minimal standards and allows demonstration of mastery. |
Ideas are sufficiently analysed and evaluated. key performance benchmark on analysing project’s key components and elucidates inference to interpret information derived from adequate standards and allows demonstration of mastery. |
Ideas are thoroughly analysed and evaluated. benchmark on analysing project’s key components and evaluate inference to interpret information derived from complete standards and allows demonstration of mastery. |
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| Originality | Project work has no originality and uses materials and ideas in distinctive manner | Project work relies on existing models, methods, and approaches. Replicates current ideas and uses materials and ideas in typical manner | Project work has ample ideas but ideas are knowable and conservative show a tentative attempt to step outside rules and conventions and ascertain new uses for common materials or idea | Project work is new and original and successfully create novel to body of knowledge and discover use common materials or ideas in new and innovative manner | |
| Quality of Assignment work | Ideas are presented and not organized and the report is difficult to comprehend. Project work failed to capture the interest of the audience and is puzzling structural inaccuracies. |
Ideas are presented and organized in such a manner that the report is difficult to comprehend. Project work techniques used were adequate in conveying main ideas, but a bit derivative. |
Ideas are presented and organized in such a manner that the report is easy to comprehend. Project work method used was effective in conveying main ideas with sufficient information. |
Ideas are presented and well-organized coherently. Project work is ingenious and effective in conveying ideas. All necessary and review structures used accurately. |
Module Name ______________________________ Module Code _____________
Assignment Due date__________________________________________________
Name of lecturer______________________________________________________
STUDENT
Family Name Given Name Student ID Number
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Brief Description of the Assignment and Guidance Scenario: Continuing from Assignment 1, you have been requested to present as a keynote speaker at the Business Annual Meeting as an intern at the firm you have already appointed. The topic of the Group presentation will be shared with the students during the onset of the class.
| Performance Area | 5-4: Exceeds Standards | 3-2: Meets Standards | 1-0: Fails to Meet Standards | Score | Weight | Total Score |
|---|---|---|---|---|---|---|
| Organisation | Presenter follows logical sequence and provides explanations/elaboration. | Presenter follows logical sequence, but fails to elaborate. | Presenter does not follow logical sequence (jumps around in presentation). | 4 | ||
| Eye Contact | Presenter seldom returns to notes, maintaining eye contact with audience throughout the presentation. | Presenter maintains eye contact with audience most of the time, but frequently returns to notes. | Presenter reads most or all of report, making little to no eye contact with audience. | 4 | ||
| Delivery | Presenter speaks clearly and loud enough for all in audience to hear, makes no grammatical errors, and pronounces all terms correctly and precisely. | Presenter’s voice is relatively clear, but too low to be heard by those in the back of the room. Presenter makes several major grammatical errors, and mispronounces some terms. | Presenter mumbles, mispronounces terms, and makes serious and persistent grammatical errors throughout presentation. Presenter speaks too quietly to be heard by many in audience. | 4 | ||
| Conclusion: | Effectively summarizes the presentation and provides a sense of closure. | Provides an adequate summary &/or recommendation that is reasonable given the information/analysis presented. | Weak or no conclusion provided (it is too vague to be of any practical value) or the recommendation is weakly related to the analysis. | 2 | ||
| Responsiveness: a) Q&A b) time | Addresses all questions in a manner that demonstrates a thorough command of the topic(s) of the presentation. Speaker uses the allotted time effectively. Finishes on time. | Presenter demonstrates an ability to address most questions in a thoughtful and effective manner. Speaker finishes on time but has to rush through last points to finish on time. | Presenter cannot address basic questions about the topic or addresses them in a superficial manner. Speaker does not finish on time or finishes well before allotted time. | 3 | ||
| Multimedia Support and Visual Aids: Charts, animation, graphs, handouts, posters, videos, slides, sound | Presentation includes a balanced use of appropriate multimedia that enhances the overall presentation (easy to read, attractive, informative, and error free). | Presentation includes limited multi-media that enhance the overall presentation. Easy to read and informative, but not outstanding. | Presentation includes little or no multimedia or uses it in distracting or ineffective manner (difficult to read, has errors &/or typos, etc.). | 3 |
| Date | Time | Session Details |
|---|---|---|
| Session 1: | 4.00 to 6pm | Advanced Management Seminar |
| Session 2: | 4.00 to 6pm | Advanced Management Seminar |
Many students find the MGT 501 International Business assessments challenging because they require critical application of Hill’s international business theories, environmental analysis (political, economic, legal, cultural), global strategy evaluation, and strategic recommendations supported by academic references. But there is no need to worry, as Malaysia Assignment Help provides expert MBA Assignment Help aligned with Lincoln University College (LUC) guidelines. You can also explore our Lincoln University College assignment Examples for structured academic support. Order today assignment help malaysia and receive 100% custom, human-written assistance tailored to your report, presentation, and analytical article requirements.
