Convincing Features
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Your group is to assume the role of a consulting team for a Malaysian SME planning to expand into a selected foreign market.
Based on a previously formulated international business strategy (CLO2) and market entry strategy (CLO3), your task is to create a comprehensive support plan covering:
1. Marketing Plan
2. Human Resource Plan
3. Financial Plan
Each plan must be tailored to the selected country’s context (culture, economy, legal system, etc.). ” Submission
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