RSM5224 Business Research Methods Assessment 3: Research Methodology Chapter 2026 | Sunway University
Assignment Type
Research Method Proposal (Assessment 3)
Subject
RSM5224 Business Research Methods
Uploaded by Malaysia Assignment Help
Date
10/12/2026
RSM5224 Business Research Methods Assessment 3: Research Design and Methodology (Chapter 3)
| Course Code | RSM5224 |
| Course Title | Business Research Methods |
| University | Sunway University (Sunway Business School) |
| Level | Masters (postgraduate) |
| Assessment | Assessment 3: Research design and methodology (research method proposal, individual) |
| Weighting | 40% |
| Length | 2,000 words ± 10% (3-5 pages) |
| Semester | SP5 2026 (due Week 7) |
| Referencing | APA 7th |
Assessment 3 of RSM5224 completes the research proposal started in Assessments 1 and 2. Students write Chapter 3, Research Methodology, explaining their research paradigm, design, context, choice of respondents and research instrument, and justifying each choice from the methodology literature while addressing ethics, validity, reliability and data analysis.
Subject Learning Outcomes
- SLO1: Propose a business research study (C5, PLO1)
- SLO2: Organise scholarly literature into research frameworks aligned with effective academic writing (A4, PLO5)
- SLO3: Adhere to ethical conduct in undertaking research (A4, PLO11)
Instructions
Continuing from Chapters 1 and 2, prepare Chapter 3 of your research proposal according to the structure and suggested word count below.
Chapter 3: Research Methodology
- 3.1 Research paradigm (400 words)
- 3.2 Research design (400 words)
- 3.3 Research context (400 words)
- 3.4 Choice of respondents (400 words)
- 3.5 Research instrument (400 words)
Refer to the addendum for more details.
What the Research Proposal Should Show
1. Research-informed literature
Demonstrate a comprehensive understanding of the literature related to the research topic and methodology. Cover a wide range of sources, including academic journals, books, conference proceedings and reputable online sources, and address the key theories, concepts and empirical studies relevant to the research methodology.
2. Knowledge and understanding of subject
Integrate this knowledge into the methodology section, showing a clear connection between the research objectives, questions and the chosen methodology. Show how the reviewed knowledge influenced the selection and design of the methodology, and explain how it builds upon and extends existing knowledge in the field.
3. Analysis
- Select and justify a methodology and methods appropriate to the research question(s).
- Maintain logical and coherent connections between the research paradigm and the research methodology, in line with the concepts, theories and approaches in the reviewed literature.
- Clearly articulate how the methodology is informed by the literature, avoiding inconsistencies or contradictions.
4. Practical application and deployment
Produce a research design appropriate to the topic, question(s) and context of the proposed research. An analysis of the data collection and data analysis methods is paramount, and ethics, validity and reliability, and resource issues must also be considered.
5. Skills for professional practice
- Accurately cite and reference all sources used to justify the research paradigm, design, sampling, instruments and analysis approach, using APA 7th consistently throughout Chapter 3 and the reference list.
- Provide in-text citations for all direct quotations, paraphrases and references to specific ideas or findings.
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Chapter 3 is where many RSM5224 proposals lose marks, because the paradigm, design and instrument are described in isolation instead of being tied back to the research questions and the framework built in Chapter 2. A strong answer explains why a positivist or interpretivist stance fits the topic, justifies the sampling of respondents in the Malaysian context, shows how the questionnaire or interview guide was adapted from prior studies, and covers ethics, validity and reliability with APA 7th citations. Our research proposal writing help can guide you through each 400-word section. You can also revisit the RSM5224 Assessment 2 introduction and literature review brief, the RSM5224 Assessment 1 research topic proposal, or browse our business research assignment samples.
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