This project is proposed to solve the business problem from a business/firm/company perspective: Business Analytics Research Paper, SU, Malaysia


Sunway University (SU)

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Assignment Type

Individual Assignment


Business Analytics

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  • This project is proposed to solve the business problem from a business/firm/company perspective. Solving individual or governmental, social, or macroeconomic perspectives is beyond the scope of business.
  • This project has identified a clear solution buyer or a targeted business entity.
  • The problem that going to be solved in this project is a closed-end problem. This means the solution provided is clear and concise. A solution in a capstone project is not meant for the generalization of scholarly interest.
  • This project should be conducted using at least 1 of the analytical tools listed in the guidelines.

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