BU7411: Analyse critically the differences between contemporary international marketing environments, in particular, the importance of cultural differences and consumer behaviour: International marketing Assignment, UOC, Malaysia
University | University of Chester (UOC) |
Subject | BU7411: International marketing Assignment |
Learning Outcomes
- Analyze critically the differences between contemporary international marketing environments, in particular, the importance of cultural differences and consumer behavior
- Critically evaluate the foreign market entry strategy process
- Evaluate critically a suitable international marketing mix strategy for a new international/global target market
- Critically discuss the implications and decisions required for implementing an international marketing strategy
Are You Searching Answer of this Question? Request Malaysian Writers to Write a plagiarism Free Copy for You.
Task
You are to produce an academic portfolio for your marketing team which offers a critical international marketing analysis of the potential country and target customer.
The main aim of the portfolio is to identify and assess the attractiveness and risks in that international market and the customer level, in terms of cross-cultural issues. This will help inform potential market entry strategy and international marketing mix strategy decision making your product context.
So, your team now requires key market and customer insights of that international market in relation to your organization’s product category. They need to learn about the technicalities of market entry-related decisions making and what strategic international marketing mix adaptations might be needed (with justifications) to market their product or product range there. Your portfolio should be supported by Appendices at the end which contain relevant supporting evidence of appropriate research into the international market environment and cross-cultural analysis to support the discussion within the Main body.
Get Solution of this Assessment. Hire Experts to solve this assignment for you Before Deadline.
Get Help By Expert
Get MBA assignment writing in Malaysia as provided by brilliant experts of Malaysia Assignment Help. our writers are highly efficient to deliver error-free and 100% plagiarism-free answers on MKT- 243 Fundamentals Of Marketing Assignment and MKT410 Introduction To Marketing Assignment etc at a discounted price.
Recent Solved Questions
- KKKS6334: Water shortage has become a more pressing issue in Malaysia Here population continues to grow even with a dwindling water supply: Water Engineering Case Study, UKM, Malaysia
- PAF3043: On 1st June 2019 MTB Berhad acquired a piece of property for RM180 million through a bargain purchase: Financial accounting Assignment, UPSI, Malaysia
- AIX2001: What is the impact of sexual content on Tiktok banning provocative videos? What is the relationship between the prevalence: Research Methodology Research Paper, UM, Malaysia
- LAW1014: On 3 May 2014, Azam wrote to Ben offering to sell to Ben his boat for RM2 million: Business law Assignment, SU, Malaysia
- MGT3073: In these days of near-instant unicorns and listings that net a fortune for founders, selling an innovative small business: Leadership Case Study, SU, Malaysia
- ADS553: Your task is to prepare a proper presentation together with a written report on any newspaper articles discussing various projects: Strategic Management For Public Sector Report, UiTM, Malaysia
- HMEC5123: You are required to carry out an observation to observe the quality of the learning environment for an early childhood setting: Quality of the Educational Environment for Young Children Assignment, OUM, Malaysia
- Pietro Yon, a local businessman, owns and manages a number of retail stores that sell a range of homewares: Finance for Strategic Managers Assignment, IBAS, Malaysia
- LAW1014: Laurie who is 16 years of age, decides to leave home She travels to Kuala Lumpur, where she quickly finds herself a full-time job: Business law Assignment, SU, Malaysia
- BBF3084: To analyze the impacts of COVID- 19 pandemic on the company of your choice generally. To evaluate the industry’s attractiveness of the company: Global Finance Assignment, TARC, Malaysia