ENT1100: Dropshipping is a fulfillment method where a store doesn’t keep the products it sells in stock: Entertainment Technology Course Work, NYCCT, Malaysia
| University | New York City College of Technology (NYCCT) |
| Subject | ENT1100: Entertainment Technology |
Dropshipping
Dropshipping is a fulfilment method where a store doesn’t keep the products it sells in stock. Instead, the store purchases the item from a third-party supplier and has it shipped directly to the customer. As a result, the seller doesn’t have to handle the product directly.
- Each of the group members will need to set up and manage one social media platform selling Peppy’s House products. The platform account can be a personal existing account, or newly set up individually or shared among group members.
- Conduct a market analysis by using SWOT analysis and interview at least ten different groups of consumers on the black and white pepper purchase intention/preference.
- Based on the analysis, design your promotion strategies as follow:
- Create advertisement posters and advertisement messages
- Tiktok video/ Livestreaming
- Discount promotion/gift
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